Reporting & Optimisation

Data is automatically collected from different internal and external channels and brought together in one place. We clean the data and structure it, so that it’s ready for analysis.

Unified customer profiles that show you the personal details and preferences of each unique visitor. Including continuously optimized predictions using Artificial Intelligence.

Create and target specific segments or groups. Define your segments and Datatrics keeps them automatically up to date. Use your segments throughout the whole customer journey.

Using one-to-one personalisation, you'll meet your customers and prospects when, where and how they want to be met. For example with product, content and email marketing recommendations.